Watch and Learn, Mitch Lowe

Watch and Learn, Mitch Lowe

Categoria: Afaceri și economie
ISBN: 9780306827266

Cel mai bun preț azi29,99 leila Anticexlibris

Prețuri actualizate de 4 ori pe zi. Bookuria primește un mic comision dacă cumperi după un click, fără cost în plus pentru tine.

Istoricul prețului

cel mai mic preț din toate librăriile, zi de zi, din 20 octombrie

Prețul n-a mai fost schimbat de pe 20 octombrie.

20 octombrieazi

Azi: 29,99 lei
Cel mai mic: 29,99 lei20 octombrie
Media: 29,99 lei
Cel mai mare: 29,99 lei

Anunță-mă când se ieftineșteÎți scriem când prețul scade sub 29,99 lei (cu cel puțin 5%).

Despre carte

A deep and engaging inside perspective on the entertainment distribution revolution of the last few decades from an executive who lived it with Netflix, Redbox, and Movie.

Pass, and who continues to consult, speak, and share his unique understanding of how to disrupt the status quo and adapt to what the customer wants and needs. When Warner Brothers announced they''d be streaming all their new 2021 theatrical releases simultaneously on HBO Max, it sent shock waves through the entertainment industry. But it was also an inevitable decision, and one soon to be copied by the other major studios scrambling to keep up with just how radically the way we watch movies has changed over the past two decades.

Mitch Lowe has been at the forefront of that revolution, helping to shape a world where you can watch whatever movie, wherever and whenever you want. Lowe was one of the founding executives at Netflix; served as president of Redbox, the DVD rental kiosks outside Walmart and supermarkets around the country; and as the CEO of Movie.

Citește tot

Pass, the much-lauded monthly movie theater subscription that, even as it failed, changed the way movie theaters operate forever. Along the way, Lowe learned that genuine disruption doesn''t always mean aggressive upheaval and overnight success. More often than not, true disruption is the result of perseverance, imagination, and a constantly evolving quest to understand what it is that customers really want. In Watch and Learn, Mitch Lowe will tell the inside story of the dramatic evolution of the entertainment business, from the days of early cable television, Beta, and VHS to a world where consumers have infinite choice and control of the movies they see. He''ll also share personal stories from a wild ride that began with his dropping out of high sch...